Contemporary Business, 5th Canadian Edition

Contemporary Business, 5th Canadian Edition

By Michael Khan, Brahm Canzer, Rosalie Harms, Peter Michael Moreira, and Daniel Pfaltzgraf

SINGLE-TERM
 
$82.95  USD | $98.95  CAN

Contemporary Business, 5th Canadian Edition empowers students to tackle real-world business challenges with confidence. This comprehensive foundation course doesn’t just teach theory—it builds the critical thinking, problem-solving, and intercultural skills students need to thrive in today’s rapidly evolving global marketplace.

Rooted in the basics of business, Contemporary Business, 5th Canadian Edition + WileyPLUS delivers more than just content—it creates an immersive business education that adapts to every student’s learning journey while building the real-world skills today’s employers demand.

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Hear from our Authors

Inspire efficient concept mastery through adaptive learning

Close knowledge gaps and accelerate student learning with new Adaptive Assignments that continuously adapt to each student’s needs with individualized, just-in-time feedback and instruction. Assign as pre-lecture to introduce key concepts and post-lecture to reinforce concepts through practice.

Activate knowledge application with real-world context

Bring real-world context to your course topics using our Canadian Broadcast Corporation Video Case Activities. These assignments provide students with an applied and engaging learning experience that gives students an inside look at what’s going on in the Canadian business world.

Encourage students to think critically about the relationships between contemporary business and larger social issues with Environmental, Social, and Corporate Governance (ESG) Module and Indigenous Cases. With various discussion questions and assessment, students are challenged to think critically about societal structures, lived experiences, and identities.

The Clean & Green Business feature highlights new ways companies are conducting business in a sustainable and socially responsible manner to protect the environment.

Cultivate the data analytics and problem-solving skills students need for career success

Incorporate key career skills such as critical thinking, communication, emotional intelligence, and intercultural aptitude with the You Got This! The Real Skills You Need for Career Success Combo Course. By integrating original videos, quizzes, animated simulations, and career resources seamlessly into the Boone WileyPLUS course, this combo course helps students build the skills they need to succeed in today’s workplace.

Challenge students to practice appropriate, real-world decision-making through various business scenarios and ethical dilemmas with Judgement Call. Examples include rewarding whistle-blowers, the rise of activist investors, the use of technology to monitor employees, and the ethics of surge pricing for car sharing services. Each Judgement Call feature includes questions for individual or group discussion.

Foster career-readiness with the Data Analytics and Decision-Making Module. In partnership with the Business-Higher Education Forum (BHEF), the new WileyPLUS introduces students to a business-specific data analytics module with interactive lessons, case studies, and videos to help students develop the professional competencies they need to be successful in their future careers.

What’s New to This Course

  • Canadian Broadcast Videos with WileyPLUS assessment expose students to current, relevant business scenarios tied to the chapter content and learning objectives. Each video has a pool of WileyPLUS multiple-choice questions.
Brahm-Canzer

Brahm Canzer currently teaches business management courses to John Abbott College students in Montreal. During his teaching career, he was also an adjunct lecturer at McGill University and Concordia University. He has also taught undergraduate courses in a corporate learning program under the auspices of the University of Toronto. Brahm received his PhD (1995) and MBA (1976) from Concordia University in Montreal. His strong interest in the use of Internet technology in education led him to be among the first pioneers to design and teach online MBA courses for Simon Fraser University. He is a contributing author to several business textbooks and author of eBusiness: Strategic Thinking and Practice. He has helped create a variety of web-based supplemental learning materials in academic and corporate learning settings. Brahm also provides consulting services to businesses seeking assistance as they explore web-based opportunities and solutions for improving their operations.

Rosalie Harms – University of Winnipeg – has nearly 20 years of professional experience in financial management, business advising and consulting, economic development, teaching, and workshop development and facilitation for both the private and not for profit sectors in multiple industries. Rosalie combines her commercial and business lending background with her accounting experience to assist clients in developing realistic strategic plans and financial projections for both new ventures and expansionary projects. In 2009, she began and continues to manage a successful consulting practice specializing in supporting new start-ups with financial management and internal control, securing funding and general business coaching and support. The business has recently merged with another partner forming a new corporation, The Griffin Group, resulting in expanded company services that now include tax consulting and advice, and tax preparation.

PETER MICHAEL MOREIRA

Peter Michael Moreira – Accounting Instructor – University of Winnipeg, has over 15 years of professional experience in financial management, economic development, business consulting, planning, and teaching. He is a Chartered Professional Accountant (Legacy CGA) (CPA, CGA), holds a Master in Business Administration (MBA) graduate degree, and a Bachelor of Commerce (Hons) undergraduate degree. Managing clients and developing effective relationships has been a big part of his career that started during his time with RBC Royal Bank, continued during his role in economic development with the Province of Manitoba Government, to his current business consulting practice as a partner in The Griffin Group. His experience includes key roles in the establishment (start-up), expansion, and successful succession/sale, of many businesses in Manitoba. His ability to provide advice and planning to businesses and organizations in a wide variety of industries comes from this previous experience, along with the experience gained in a previous role working in a CFO capacity with the Province of Manitoba Government as an Assistant Deputy Minister. In addition to his consulting practice, Peter shares his knowledge and experience as a continuing Faculty Member with the University of Winnipeg, in the Faculty of Business and Economics, and is a regular Session Leader in the Professional Education Program with the CPA Western School of Business.

Michael Kahn

Michael Khan is an Associate Professor, Teaching Stream at the Rotman School of Management at the University of Toronto. He teaches in both the MBA and Commerce programs and has won awards for excellence in teaching at both the graduate and undergraduate levels. His involvement in professional accounting training includes teaching for the Chartered Professional Accountants of Ontario. Michael is a Chartered Professional Accountant (CPA, CA) and holds an MBA from the Schulich School of Business, York University. He also has specialized professional designations in the field of information technology audit and governance (CISA—Certified Information Systems Auditor; CGEIT—Certified in the Governance of Enterprise Information Technology; and CITP—Certified Information Technology Professional). His professional experience includes internal and external audit, accounting, and consulting positions at Ernst & Young, Deloitte, Rogers Communications, and George Weston Limited. In his spare time, he enjoys traveling and scuba diving.

Daniel Pfaltzgraf

Daniel Pfaltzgraf – At the confluence of business strategy, creativity, and innovation, is where you’ll find Daniel, with an agile mind, curious disposition, and collaborative spirit. Teaching within the University of Toledo’s Neff College of Business & Innovation, Daniel’s courses span the disciplines of business: management, marketing, technology, and innovation. With one foot in the world of academia, and another in industry, Daniel is a “pracademic”, bridging the gap between theory and practice. In addition to teaching, Daniel works in industry for Nationwide on its innovation team where he serves as an Innovation Designer, creating new impactful products and services that people can’t imagine, and then can’t imagine living without. Prior, Daniel worked for Root Inc. (part of Accenture), a management consulting firm, bringing strategic change, interactive learning solutions, culture transformation, and engagement strategies to life for American Airlines, Fossil Group, Hilton Worldwide, Verizon, and numerous other Fortune 500 companies. .

DAVID KURTZ and LOUIS (GENE) BOONE were longtime co-authors of many editions of this textbook. Kurtz is a former professor at the University of Arkansas and the author of many books and articles. Boone received his doctorate in marketing along with Kurtz and was late professor emeritus at the University of South Alabama in Mobile. Together, Kurtz and Boone produced more than 50 books and textbooks and collaborated on many other projects, as well as being involved in various entrepreneurial ventures. Their decades-long partnership ended with Gene’s death in 2005, but Contemporary Business will always bear the mark of their work together.

 

Part 1: Business in a Global Environment
1. The Changing Face of Business
2. Economic Challenges Facing Business Today
3. International Business and Competing in World Markets
4. Business Ethics and Social Responsibility

Part 2: Starting and Growing Your Business
5. Small Business and the Legal Forms of Business Ownership
6. Entrepreneurship and Starting a Business

Part 3: Management: Empowering People to Achieve Business Goals
7. Management, Leadership, and the Internal Organization
8. Human Resource Management: From Recruitment to Labour Relations
9. Top Performance through Empowerment, Teamwork, and Communication
10. Production and Operations Management
11. Using Technology to Manage Information

Part 4: Marketing Management
12. Customer-Driven Marketing
13. Product and Distribution Strategies
14. Promotion and Pricing Strategies
15. Trends in E-Commerce

Part 5: Managing Financial Resources
16. Understanding Accounting and Financial Statements
17. The Financial System and Investing
18. Financial Management

Wiley Team for Success. Dedicated to Student Achievement.

The Team for Success authors are dedicated to ensuring that all of their Accounting titles are accessible to students, current, accurate, and have a consistent voice and pedagogy from introductory accounting to the intermediate level. Millions of students worldwide have learned from their exceptional resources—and now students are getting real results using ORION Adaptive Practice available in WileyPLUS for Accounting.